FBS broker sponsors Leicester City footballers playing in the English Premier League

Next Forex brokers became a sponsor of a sports team. This time, he became part of the trend of supporting football teams FBS brokerwho has signed a sponsorship deal with Leicester City, who plays in the English Premiership.

FBS sponsors the club from the Premiership

The broker stayed main sponsor of Leicester Cityso his logo will be in the most exposed place - the team jerseys - for the next three years. The partnership begins with the upcoming 2021-2022 season, but the team has already unveiled a new logo on their jerseys during the last English Premier League match they played against Tottenham Hotspur at the King Power Stadium.

- We are extremely proud to start working with FBS, one of the most exciting and dynamic financial services companies in the world - comments Susan Whelan, CEO of Leicester City.

It was not stated how much FBS will pay for the opportunity to advertise on the shirts of the club that won the FA Cup in 2021 and the national championship in the 2015/2016 season.

From the contract with the broker, which serves over 16 million clients around the world and operates in almost all countries in Europe and Asia, they also enjoy the broker headquarters, which also counts on exposure in Thailand, where the owner of Leicester City FC comes from.

Sports sponsorship in fashion in the world of Forex

This is another broker contract with a sports club. Recently, a sponsor of Rugby Australia - also for three years - became eToro brokerand StoneX Financial has entered into a four-year partnership agreement with English rugby club Saracens.

Sponsorship agreements between Forex and CFD companies and sports teams have been very popular in recent years. They are also signed with famous personalities from the world of sports. Already in 2017 Hotforex sponsored the star of German and European football - Michael Ballack. Leading football clubs from Great Britain, Germany, France, Italy, Poland, Ukraine and Turkey have contracts with brokers. 

In 2017, he signed a sponsorship agreement with Everton from the English Premiership Blackwell Global - then only for a year operating on the British, Cypriot, Australian and New Zealand markets. Earlier, a sponsorship agreement was also concluded by another club from the English league - Watford FC, which was associated with an FxPro broker, so far sponsoring AS Monaco from the French league. Currently, AS Monaco is sponsored by eToro. Another club from the English league - West Ham - cooperated with two brokers. He sponsored them both Hantec Marketsand Scope Markets.

In 2017, the broker also sponsored one of the best and most recognizable football teams in the world - Real Madrid. The “Królewscy” team then associated with Exness for at least three seasons. The contract is still in force.

We already have the first contract in Poland. Plus500 became the main sponsor of the country's champions - the Legia Warszawa football team.

Brokers are trying to take advantage of the fact that both sports competitions and the Forex / CFD market are, in fact, intended for the same target group. The data shows that about 95% of traders are men - the same is true of football fans, and they mainly visit football stadiums and watch matches on TV. The fans are also getting richer - matches can be watched even in exclusive boxes, the lease of which at the largest stadiums costs even several hundred thousand euros a year.