Aswath Damodaran's "Company Valuation" is now available at Maklerska.pl

How is it possible that a company that never made a profit is valued at many billions of dollars? Why do some start-ups attract investors like a magnet, while others find it extremely difficult to do so?

Aswath Damodaran, one of the world's most prominent business valuation experts, seems to know the answers to these questions. Recognizes that the value of a company largely depends on the narrative around it, as it is the context for the numbers and convinces even the most restrained investors to invest. In Damodaran's opinion, the business world is divided into storytellers who tell compelling stories and number lovers who develop models and love spreadsheets. Both of these approaches are equally important, but, as the author suggests, real success comes from their skillful combination. Only then can the company realize its potential and maintain its value.

To showcase this, Damodaran looks at the early days of Uber's development. In this way, he explains how the content of the story influences the understanding of different valuations. His interests also include Twitter and Facebook - companies that achieved a high valuation already at the stage of their stock exchange debut, and then followed different paths - the former entered the stagnation phase, while the latter continued its dynamic development. It also looks at companies with a more established business model, such as Apple and Amazon, and shows that the story can be both enriching and limiting. The Brazilian global mining company Vale also provides an intriguing analysis, which allows it to explain the impact of external factors on the company, such as the place of business, raw materials used or currency differences.

Who is Aswath Damodaran?

Aswath Damodaran has earned the nickname "Dean of Valuations" because of his Wall Street experience. He is the author of scientific texts in the field of valuation, corporate finance and investment management. He is also known on the market as a specialist in comprehensive, regularly updated data facilitating correct valuations. Damodaran is very popular and respected both as a teacher and an authority in his field.

Company valuation - Where to buy

The book is available in Maklerska.pl bookstore at the price of 89 PLN.

We have a discount of all for our club members -5% to buy this book. Soon, a review of the book and a competition will appear in our website, in which you'll be able to win two copies.